youtube playlist are a popular tool for business owners who want to get their videos in front of more viewers. A well-optimized playlist can rank higher in search and increase the number of views that your videos get. It can also help you create a series of videos around a topic that your audience wants to watch. It’s important to have the right mix of videos in your playlist, as well as a clear and compelling description.
To create a playlist on YouTube, go to the left panel menu and click “Playlists”. Then, click + New Playlist. Enter a name for your playlist (for example, Queen of the 80s) and select your visibility settings. Public: Anyone can find your playlist in the YouTube search and view it. Private: Only you can see your playlist and the videos in it.
Once you’ve created a playlist, you can add videos by searching for them on YouTube, or by using a video URL. Then you can move them up and down in the running order to get the right mix of videos. You can also use the 3 dot menu to add a playlist photo, edit the description, and change the privacy settings of your playlist.
You can optimize your playlist for search by adding keywords to the title and description. This helps YouTube understand what the playlist is about and matches it to searches. Having a video in a playlist can also rank highly in the search results, as long as the content of the video and the playlist are relevant to what someone is searching for.
Another way to improve the ranking of your playlist is to have a good mix of related keywords in your title and description. It’s also important to use tags that are relevant to the videos in your playlist. This will help the videos in your playlist rank higher in YouTube’s Suggested Videos section.
The thumbnail for your playlist is one of the most important factors in getting people to click it. It’s worth investing time in creating a professional and eye-catching thumbnail, as this will make it more likely that people will click your video in the first place.
Using YouTube playlists is a great way to build an audience and drive traffic to your website or blog. You can also share your playlists via social media by clicking the “share” button on the left-hand side of the screen. Once you’ve shared your playlist, YouTube generates a unique link that you can copy and paste into a chat tab, social media post or email. You can then customize the message to suit your needs and share it with your audience. You can even embed your playlists on other websites and blogs using the Embed code option on the left-hand side of the page. The more people you reach, the better chance you have of making sales and increasing your business’s brand awareness.